I am an Assistant Professor at the Center of Economic Studies at El Colegio de México

I have a PhD in Economics from the Norwegian School of Economics (NHH). 

My specialisations are Behavioural Economics, Ethics, and Experimental Methods.

I am passionate about research and teaching. My goal is to understand and prevent actions that hurt others in the present and the future. 

Most importantly, I am Suzana's husband and Sofia's dad. 

Contact: pisoto@colmex.mx

Academic Experience

Assistant Professor El Colegio de México. Center for Economic Studies (Current since 2023)

PhD Research Scholar Norwegian School of Economics. FAIR Research Centre (2018-2023)

Pre-doctoral Researcher — National Laboratory for Public Policy  (2016-2018)

Research Assistant — Centro de Investigación y Docencia Económicas (2011-2012)


PhD in Economics. Norwegian School of Economics

MSc in Economics. El Colegio de México

BA in Economics. Centro de Investigación y Docencia Económicas

BA in Philosophy. Universidad Nacional Autónoma de México


Peer reviewed

Álvarez Agüi, N., Cáceres Nieto, E., García Martínez, A., Hernández-Cervantes, J., López Bejarano R., Soto-Mota, P.  & Vargas-López, A., (2023). The Theory of Planned Behaviour as a conceptual framework to understand and promote the adherence to health recommendations during the first wave of Covid-19 in Mexico City, Nova Scientia, 15, 30.

Working papers

Reyes-Retana, G.; Pons, G.A.; Siegmann, K.; Afif, Z.; Gomez-Garcia, M.; Soto-Mota,P.; Castaneda Farill, C.E. Using Behavioral Science to Increase Women’s Participation in Natural Resource Management in Mexico (English). Policy Research working paper; no. WPS  10419; eMBeD brief Washington, D.C. : World Bank Group.: here. 

Book chapters

Gómez, M., Ivchenko, A., Reutskaja, E., & Soto-Mota, P. (2020). Behaviours, perceptions and mental wellbeing in high-income and low/middle-income countries at the beginning of COVID-19 pandemic. in Djankov S., Panizza U. (eds.) COVID-19 in developing economies, 128. Available here.  Direct download here.